India has reaped the benefits of foreign companies switching jobs and resources to the country over the last five years. But a recent decision by power company Powergen - a British subsidiary of German energy supplier E.ON - has pointed towards a potential backlash.
Powergen has announced that call centres in India would no longer be answering telephone calls from its customers owing to complaints about the poor standard of staff service. Trade union Amicus described the move as "a welcome vote of confidence" in British workers and cited rising local wages in India and problems of long-distance management as key reasons behind the announcement.